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Jeffrey Lupient's Blog

There is a growing global movement toward renewable energy. The automobile industry had been quick to partake in it with the introduction of hybrid and electric vehicles. Adoption, however, is slow. It could be attributed to the usual apprehension in shifting to something new; or possibly because of the quick rise of common myths surrounding these cars.

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Consumers have the impression that hybrid cars are more expensive. That is not the case. As with conventional gas-powered automobiles, a variety of hybrid cars exists—some fall in the high price range while others are in the low to mid.

Running out of battery is also one of the biggest concerns. What many do not understand is that battery-powered car come with technologies that convert kinetic energy back to the motor when the car slows down or stops. Hence, batteries are continuously charged as the car is running. Moreover, hybrid cars have battery indicators, just like how a fuel gauge lets the driver know when it is time to refuel.

The fact that hybrid cars run on batteries instills anxieties about the perceived need for constant recharging. But consumers should know that only plug-in hybrids need regular recharging. Full hybrid cars, on the other hand, get its electric charge from the gas engine and from aforementioned technologies that convert kinetic energy back to the motor battery.

Image source: howstuffworks.com

Jeffrey Lupient is the president and CEO of the Lupient Automotive Group and oversees the marketing strategies and operations of the family business. Subscribe here for more blogs on automobiles.

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